AAA weekly
2020-11-02
Copyright FOURIN, Inc. 2025
Mitsuboshi Belting: Meeting Current Demands by Providing Belts for EPS & EPB and Investing on the Alternator Pulley Production Site in FY2019
Mituboshi Belting aims to provide “high performance, high precision, and high quality” products by strengthening its R&D and technological capabilities. In anticipation of an increase in demand for belts used for electrified vehicles, such as electric power steering (EPS), electric parking brake (EPS), and light-weight belts for sliding doors, Mitsuboshi dedicates to working on expanding the use of belt products.

In the 2017 Medium-Term Guidelines for FY2017-FY2019, the company set out the development and sales expansion of functional parts as one of the measures to expand sales of automobile products. Mitsuboshi launched an alternator pulley for automobiles in 2016 and has entered the field of functional metal products. It intends to develop the business as a system supplier by adding belt-related products to its line-up. The sales of the pulley in FY2018 was about 300 million JPY, but the supplier aims to reach an annual sales of 600 million JPY by FY2021. As a step, it invested 500-600 million JPY in related facilities, including its subsidiary, Mitsuboshi Belting Kohki, to establish a mass production system for this particular product.
The consolidated sales result of FY2019 declined 1.3% year-on-year to 71.1 billion JPY, and the operating income fell by 10.2% to 7.3 billion JPY. Of this, sales in the automotive belt section were 30.3 billion JPY, which increased by 0.1% year-on-year. Although there was an increase in demand for new products in Japan and motorcycles in Southeast Asia, the sales result remained about the same as the previous fiscal year due to the impact of exchange rates. The impact of the new coronavirus seemed to be minor in FY2019. However, the pandemic may have a serious effect on the fiscal year 2020 since oversea factories halted after March 2020 except China.
Mitsuboshi Belting: Recent Business/Achievements
Management Strategy and Performance
Medium- to Long-term Management Strategy
・Mitsuboshi will continue to promote the following measures in FY2020 as a medium- to long-term management strategy: - Improve asset efficiency and strengthen finance - Accumulate basic technology and speed up product development, and strengthen R&D system and technological capabilities - Enhance the production system and R&D functions and establish a new production system with unique advantages - Work to establish a global optimal production system and acquire cost competitiveness - Streamline domestic and overseas sites and strengthen production, sales and distribution systems - Actively promote year-round recruitment to secure human resources - Conduct environmental conservation activities and contribute to societiesMedium-term Guideline and Achievement Evaluation
